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    Retail Margin Drill-Down
    McKinseyRetail & Grande distribution15 min2 steps

    Retail Margin Drill-Down

    A retailer has seen an evolution in its margin. Reconstruct a P&L on a base 100 and analyze the impact.

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    53 people tried it

    Skills practiced

    • maths
    • structure

    The brief

    Le directeur financier de ModeExpress, une chaîne de prêt-à-porter, vous montre l'évolution de ses indicateurs clés entre l'année 1 et l'année 2. Il constate une évolution de la marge mais n'arrive pas à en identifier les causes.

    The client's question

    Le DAF vous demande d'analyser l'évolution de la marge opérationnelle et d'en expliquer les drivers.

    2 steps to solve this case

    Here are the questions you'll need to answer.

    1
    Math

    Calculate the Year 1 P&L

    2
    Math

    Calculate Year 2 P&L

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